Growing sales with precision
Growing sales with precision
When retailers don't understand the demographic makeup of the markets they serve, they miss out on both profits and customer satisfaction - those taking a location-driven approach are setting themselves up for better decision-making.
Discover how location analytics can help retailers make strategic business decisions when it comes to market planning, site selection, merchandising and store operations.
Highlights
- Get insight into why some stores perform better than others and how to identify optimal store locations.
- Make data-driven decisions by combining location and property cost data with information on prospective customers.
- Personalise merchandise by location and meet customer expectations and needs.
- Use dashboards to get the full picture of your operations.
Speaker
Alvin Khaw
Esri Malaysia
Manager, Enterprise Consulting
Maximising the value of GIS technology